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TODAY’S TOP PICKS FOR YOU

1. Adobe Unveils Firefly: Igniting Creative Sparks in the AI Era

2. The High Cost of AI

3. ElevenLabs Debuts AI Dubbing: Breaking Language Barriers for Content Creators

4. Riding the AI Wave with French Luxury Stocks

INSIGHTS

Adobe Unveils Firefly: Igniting Creative Sparks in the AI Era

• Adobe's Firefly brand has launched three AI models to enhance image creation, vector graphics, and templated layouts.

• Firefly Image 2 promises higher-quality imagery with enhanced photorealistic control.

• Firefly Vector, a pioneer in vector graphics AI, simplifies text-to-image graphic generation in Illustrator.

• Firefly Design accelerates template creation in Adobe Express, aiding rapid content generation.

Why this matters: Adobe's Firefly models signify a notable integration of generative AI in creative tools, simplifying tasks while fostering human-centric creativity. This initiative echoes a broader trend of AI melding into professional tools, indicating a shift in digital content creation amidst a competitive tech landscape. Head over to https://firefly.adobe.com/ for further details.

The High Cost of AI

• Big Tech is finding it hard to make AI profitable because of high running costs.

• Tools like ChatGPT are expensive to run, with some estimates saying it costs 4 cents per query.

• Microsoft's GitHub Copilot charges users $10/month, but it costs Microsoft more than $20/month for each user.

• Some argue that using powerful AI models (e.g. GPT-4) for simple tasks is overdoing it, like using a fancy car for a small errand.

Why this matters: The struggle to balance AI's promise with its price could change how companies approach and invest in this technology. As excitement around AI grows, the focus might shift from just building cool tech to making sure it's financially sensible.

ElevenLabs Debuts AI Dubbing: Breaking Language Barriers for Content Creators

• ElevenLabs, a voice AI research & deployment company, has introduced AI Dubbing, a tool that can translate speech in audio and video content into over 20 languages.

• Users simply upload their content, select the desired languages, and the tool automatically handles the translation, voice retention, and synchronization process.

• ElevenLabs' AI Dubbing not only translates but also retains the original speaker's voice, emotions, and intonation, delivering high-quality translated audio in minutes.

• The tool aims to assist small content creators in globalizing their content without the need for manual translators, making content more accessible to international audiences.

Why this matters: As AI continues to reshape the media landscape, tools like ElevenLabs' AI Dubbing pave the way for a more inclusive and interconnected global audience. With tech giants like Microsoft and Meta also venturing into AI-based voice synthesis and translation, it's clear that the future of content creation and dissemination will be deeply intertwined with AI, offering creators unprecedented reach and versatility.

Riding the AI Wave with French Luxury Stocks

• Dhaval Joshi of BCA Research suggests investing in French luxury goods companies like LVMH and Christian Dior instead of direct AI stocks.

• French luxury stocks have historically outperformed US tech stocks, showing better profit growth and total return performance.

• Luxury companies have been able to increase prices unaffected by general inflation rates, thanks to the exclusivity and desirability associated with luxury products.

• While the tech giants may face challenges due to fewer network features in generative AI, luxury goods companies could potentially benefit as generative AI is expected to boost super-wealth by affecting middle-income jobs and enhancing the positions of the super-rich.

Why This Matters: Joshi's perspective offers a novel investment strategy amidst the anticipated AI revolution, emphasising the resilience and profitability of luxury goods companies over direct AI stock investments. As AI evolves, its effects may extend beyond the tech sector, urging investors to consider broader financial landscapes and explore unconventional investment avenues for better long-term returns.